Privacy Policy

Data Controller

The Data Controller for personal data collected through the website www.saxmoda.it is AURIVEST SRL, with registered office in Piazza Giovanni Bovio 15, 80133 Naples (NA), VAT number 13521070964.

Email: info@saxmoda.it

Phone: +39 3932739022

Types of data collected

The website may collect the following categories of personal data:

  • identification data, such as first name and last name;
  • contact details, such as email, phone, and address;
  • shipping and billing data;
  • data related to orders placed;
  • payment data managed through external providers;
  • technical and navigation data;
  • cookies and tracking tools.

Purposes of processing

Personal data are processed for the following purposes:

  • order and shipment management;
  • fulfillment of contractual and tax obligations;
  • customer support;
  • customer account management;
  • website security and fraud prevention;
  • statistical analysis;
  • marketing and newsletters, subject to consent;
  • remarketing and advertising, subject to consent.

Legal basis for processing

Data processing is based, as appropriate, on:

  • the execution of the sales contract;
  • compliance with legal obligations;
  • the user's consent for marketing activities, newsletters, and profiling;
  • the legitimate interest of the data controller for security, fraud prevention, and protection of their rights.

Ecommerce platform

The site is hosted on the Shopify Inc. platform, which provides the ecommerce infrastructure necessary for online product sales.

Personal data may be processed by Shopify and its technical providers to enable the functioning of the website, shopping cart, checkout, payments, and related services.

Services and tools used

The website may use third-party tools including:

  • Shopify;
  • Shopify Payments;
  • PayPal;
  • Klarna;
  • Google Analytics 4;
  • Google Ads;
  • Meta Pixel;
  • TikTok Pixel;
  • WhatsApp Chat;
  • Shopify Email.

Payments

Payment data is processed by authorized external providers, including Shopify Payments, PayPal, and Klarna.

Sax Moda does not store or have access to full payment card details or financial instruments used by the customer.

Some payment providers may perform automatic anti-fraud checks to verify the security and validity of transactions.

Newsletter and marketing communications

Subject to the user's consent, Sax Moda may send commercial communications, promotions, offers, and newsletters via email.

Newsletter subscription may involve email address verification procedures, such as double opt-in, to ensure the validity of the consent provided.

Communications may have informative, promotional, commercial, and marketing purposes related to the brand's products and services.

The user may withdraw consent at any time via the unsubscribe link in the communications received or by contacting the data controller.

WhatsApp and direct communications

The website may offer customer support and informative or commercial communications via WhatsApp.

The use of the WhatsApp service involves the processing of personal data by Meta Platforms Inc. according to their respective privacy policies.

The customer is free to choose whether to use WhatsApp as a contact channel. Alternatively, they can contact Sax Moda via email at info@saxmoda.it.

Marketing, remarketing, and advertising

Subject to the user's consent, the website may use tracking tools such as Meta Pixel, Google Ads, Google Analytics 4, and TikTok Pixel to measure advertising campaign performance, create custom audiences, and display relevant ads.

International data transfers

Some service providers used by the website, including Shopify, Meta, Google, TikTok, PayPal, Klarna, and WhatsApp, may process personal data on servers located outside the European Union.

Such transfers are carried out in compliance with the Standard Contractual Clauses (SCC) approved by the European Commission or other appropriate safeguards provided for in Articles 44 et seq. of the GDPR.

Data retention

Personal data will be stored for the time strictly necessary for the purposes for which they were collected and in compliance with applicable legal obligations.

Order and billing data will be retained for the period prescribed by tax and accounting regulations.

Data processed for marketing purposes will be retained until the user withdraws consent.

User rights

The user may exercise the rights provided for in Articles 15 et seq. of the GDPR at any time, including:

  • access to data;
  • rectification;
  • erasure;
  • restriction of processing;
  • objection;
  • data portability;
  • withdrawal of consent.

To exercise your rights, you can contact the data controller at info@saxmoda.it.

Supervisory authority

The user has the right to lodge a complaint with the Garante per la Protezione dei Dati Personali (Italian Data Protection Authority).

Changes to this policy

Sax Moda reserves the right to update or modify this Privacy Policy at any time. Changes will be published on this page.